Wednesday, March 18, 2009

The New High Fructose Corn Syrup Ad

While I'm never one to sit in front of the TV when I could be doing more productive things, TV can sure be a welcome distraction when you've got to stay off your feet because of a knee injury. Yesterday I was disgusted to see a commercial today from the Corn Refiners Association promoting high fructose corn syrup (HFCS) as a natural product that's just fine in moderation.

Seriously?? Though it's probably been running for months now, this is the first that this non-TV watcher has seen of it, and I'm pissed!This is even worse than the old milk advertisements that claimed dairy promotes weight loss. Check out the HFCS ads here. Featuring some idiot who warns, "Well, you know what they say about it..." and then the idiot is unable to explain why HFCS is so awful, while another actor explains that HFCS is natural, made from corn, and like table sugar, is okay in moderation.

Too bad the commericial doesn't mention the fact that because HFCS is added to everything from cereals to juice and of course anything processed to make it taste sweeter, there's absolutely no way to consume HFCS in moderation if you eat the typical American diet. And just because it comes from corn, HFCS goes through so much processing that it should not be labeled as natural, or close to it.

I'm so disgusted that this is on the air... thank Corn Refiners for trying to justify America's obesity problem.


barronnevermore said...

Very true. I feel your anger and have express my own at the Corn Refiners. Fortunately, they're not going to get far as it seems them bringing attention to HFCS has only made people more aware. Pepsi, for example, introduced a new type of soda this week that is going to revert back to sugar. Theyre not the first and probably will not be the last.

Shurafa said...

Great article!!! "It's ok in moderation" lol just like cigarettes...